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College Admissions: The “So What?” Test for Essays

By Win Win Jan 6, 2026
College Admissions: The “So What?” Test for Essays

If your essay doesn't pass the “so what?” test, it needs more specificity.

Here's a simple editing trick: after every paragraph, write “so what?” If you can't answer, the reader can't either.


Essay checklist

Specific reflection is what turns a story into an application.


Quick checklist

  • Pick one goal
  • Break it into weekly deliverables
  • Ask for feedback early
  • Ship something you can show

Next step

Pick one idea from this post and test it this week. The fastest way to get value is to turn it into a deliverable you can show someone.